Duelstone powers global social shopping through tiktok//douyin for premium wellness goods including Vitabiotics supplements, Emma Hardie skincare, Optibac probiotics, Haliborange vitamin gummies and many more.

Duelstone team have extensive experience in the setup and management of branded social stores including global stock logistics, local fulfilment, stock planning, customer support and store rating optimisation.

Duelstone’s fast, stong performance stems from a highly developed workflow automation system that powers 20,000 wellness creators across 60 countries in trying premium wellness goods presented to them and posting about the experience on socials to draw new shoppers to the brand’s social store. 

Duelstone is the social shopping commercial engine for the Duel Society and the Duel Racquet – a highly progressive wellness product developed by a team from Cambridge University to end the global physical inactivity crisis. Discover more.

“A new era for supplements global expansion has arrived with Duelstone. I am blown away by the power of this solution.”

Benji Lamb, Global Director, Vitabiotics – UK’s leading wellness brand.

“The return on investment and growth speed through Duelstone is extraordinary.”

Barry Cook, CEO, Emma Hardie natural skincare 


“The team at Optibac are delighted with the performance of the Duelstone social shopping and creator platform.”

Jalal Janmohamed, CEO, Optibac probiotics winner of the King’s award for international trade.